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How to Stand Out When Exhibiting With The UK Careers Fair

The UK Careers Fair

Careers fairs are a fantastic way to connect with potential employees, showcase your company and its culture, and recruit emerging talent. However, as with any marketing campaign, it's essential to make sure that your stand stands out from the competition. If you're struggling to attract visitors to your stand, here are some tips to help you increase foot traffic and make the most of your time at the event.

Make your stand visually appealing

The first step to attracting visitors to your stand is to make it visually appealing. Use eye-catching graphics and colorful displays to catch people's attention. Make sure your branding is clear and consistent throughout your stand and the materials you are giving away. Also, don’t forget to use the right sizes of font and font style, as this will help visitors easily read your message.

Offer interactive activities

One of the best ways to engage visitors is to offer interactive activities. Games, quizzes, and demonstrations are all great ways to get people to stop and talk to you. Consider offering a prize or incentive for those who participate, which can encourage people to engage with your brand and learn more about your company.

Use social media

Utilize social media to build buzz around your stand before the fair. Share sneak peeks of your stand design and interactive activities, as well as details about any special promotions or giveaways you will be offering. Live streaming or making short clips for your Instagram stories are a great way to attract and engage visitors. Make sure you also have a sign-up sheet for a mailing list or newsletter so you can keep in touch with attendees after the fair.

Share information about your company

A careers fair is the perfect opportunity to share information about your company, including its culture, mission, and values. Make sure you have a clear message about what makes your company unique and why it's an excellent place to work. Use posters, brochures, and even videos to communicate this message to visitors.

Network with other exhibitors

Building relationships with other exhibitors at the fair can help you attract visitors to your stand. If you establish good relationships with other exhibitors, they may be more likely to recommend your stand to their visitors.

Dress and speak professionally

it is important to dress professionally to give a good first impression. Make sure your staff is well-dressed and groomed, and that they are equipped with a clear script and talking points. A big smile and a firm handshake can also go a long way in making a positive first impression on visitors.

By following these tips, you can increase your chances of attracting visitors to your stand at a careers fair. Remember, the key is to be creative and engaging, offer visitors something of value, and make a lasting impression on potential employees.

The UK Careers Fair is the leading provider of Career Fairs in the United Kingdom. With over 100 events scheduled for 2023, we offer a wide range of opportunities for employers to connect with potential employees and for job seekers to explore new career paths. Whether you're a small start-up or a large corporation, we have the resources and expertise to help you achieve your goals. Don't miss out on the opportunity to be a part of the premier events for recruiting and career development in the UK.

Upcoming Events

Check out our full and comprehensive list of upcoming events.

Bolton Careers Fair
March 29, 2023
Swindon Careers Fair
March 29, 2023
Sheffield Careers Fair
March 30, 2023
Birmingham Careers Fair
March 31, 2023
Plymouth Careers Fair
April 5, 2023
Hull Careers Fair
April 11, 2023
Leicester Careers Fair
April 12, 2023
Peterborough Careers Fair
April 12, 2023
Canterbury Careers Fair
April 13, 2023
Ipswich Careers Fair
April 13, 2023
Oxford Careers Fair
April 14, 2023
Milton Keynes Careers Fair
April 14, 2023
Sunderland Careers Fair
April 18, 2023
Stirling Careers Fair
April 18, 2023
Nottingham Careers Fair
April 19, 2023
Aberdeen Careers Fair
April 19, 2023
Dundee Careers Fair
April 20, 2023
Rotherham Careers Fair
April 20, 2023
Leeds Careers Fair
April 21, 2023
Perth Careers Fair
April 21, 2023
Durham Careers Fair
April 25, 2023
Bournemouth Careers Fair
April 26, 2023
Preston Careers Fair
April 26, 2023
Bristol Careers Fair
April 27, 2023
Derby Careers Fair
April 27, 2023
Manchester Careers Fair
April 28, 2023
Stoke-on-Trent Careers Fair
August 2, 2023