Marketing & CRM Officer

We currently have an exciting opportunity for a passionate, dedicated and skilled Marketing and CRM Officer.  This position can be based at any or our SHCG sites. 

 We offer great benefits including;

•  30 days annual leave per year, plus bank holidays

• Generous employer pension contribution

• Regular training and development.

 

Purpose:

• The purpose of the Marketing and CRM Officer role is to ensure the HubSpot CRM platform is well maintained, accurately configured, and used consistently to support effective marketing activity, lead management, and a positive employer experience.
• The role is responsible for the day-to-day administration of HubSpot, including system configuration, automation, data management, and reporting. This includes ensuring records are accurate, processes are clearly defined, and information flows correctly through the system so that leads are tracked, progressed, and handed over in a reliable and consistent way
• Working closely with internal teams, the role supports the efficient operation of CRM processes, improves data quality and visibility, and helps reduce manual effort through well-designed workflows and system improvements. The focus is on maintaining a robust and reliable CRM environment that supports business activity, rather than driving sales outcomes directly.
• This is a hands-on, delivery-focused role with opportunities to build deeper expertise in CRM management, automation, reporting, and process improvement as the organisation grows.Ensuring that students are informed of what is expected of them at every stage of their programme and that an awareness of what the programme involves is a feature of all reviews undertaken with students.

 

Skills/Experience:

• 1–3 years’ experience working with systems such as a CRM system in a hands-on role
• Experience building and maintaining:
  • Forms, lists, and contact properties
  • Basic workflows and automations
  • Email campaigns and simple nurture journeys
• Experience in creating basic workflows/system changes
• Knowledge of CRM principles and HubSpot functionality, including objects, data structure, system configuration, and user permissions to ensure consistent and reliable use of the platform.

 

Qualifications:

• Minimum GCSE grade 4 / C in English & Maths or equivalent.
• L3 Marketing, digital, or related qualifications
• HubSpot Academy certifications (e.g. HubSpot Marketing Software, CRM, Email Marketing) is desirable

 

Ideal Attributes:

• Ability to produce and maintain basic CRM reports and dashboards

 About Us

The South Hampshire College Group (SHCG) is a dynamic, purpose driven Further Education organisation with a commitment to Creating Better Futures for learners, employers and communities within South Hampshire and beyond.

 We pride ourselves on living our values - Collaborative, Inclusive and Aspirational. We also understand the difference exceptional employees can make to us delivering outstanding results and we are always seeking to attract talent who can add value and who will be proud to be part of our growing organisation.